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Before you start clicking and ordering you want to check out a company and website's reputation. The first step is to Google the company name and see if results like "HUGE SCAM" show up. The next step is to head to the Better Business Bureau and ResellerRatings. Both of these sites have merchant reviews and are even great for seraching brick and mortar stores and service providers as well as online businesses. Don't focus on any one review. Instead look at multiple reviews across the websites to be sure you get an accurate depiction. Make sure reviews are current and look for specific details. Fake reviews paid for by companys are often heavy on adjectives and light on actual descriptions of product or experiences.
Make sure you have a way of contacting this company in the case of an issue. Is there a clear channel for contacting the retailer? If not this is very suspicious. Call phone numbers to make sure you can get an actual person on the line and send an email to listed emails to make sure these are active accounts that someome is monitoring.
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